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Tagged ‘real estate market analysis‘

Apr 05

2016

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In Real Estate, Real Estate Listings, Real Estate Sellers, Real Estate Staging, Uncategorized

Tags home for sale listing real estate real estate client real estate market analysis real estate negotiating real estate properties Real Estate Sellers Realtor SOUL'D stager

How Real Estate Staging Can Up Your Game—And Your Profit!

Be realistic about pricing real estate

To get the big bucks Sellers of real estate need to Stage

In real estate, you will frequently come across a client who has a completely false idea of what their property is worth.

On the one hand, you may have a client who seriously underestimates their property, and you get to be the one to tell them the good news. However, much more often it’s the opposite: Real estate clients who think their property is worth more than it is.

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Feb 12

2016

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In Real Estate Buyers, Real Estate Career, Real Estate Sellers, Real Estate Transaction

Tags real estate agent real estate buyer real estate client real estate market analysis real estate marketing Real Estate Sellers real estate transaction Realtor SOUL'D

Real Estate Success Formula SOUL’D Chapter 2 Courage

Real Estate success requires courage and clarity

Real Estate Buyers, Real Estate Sellers and Real Estate Agents need courage to get their goals accomplished

In real estate or life whenever you and I embark on anything new, we most likely will have to step outside our comfort zone.

For some this exploration is exciting and empowering. For others, especially in a real estate context, this can be a scary prospect. How do we overcome our fears of the unknown so we can do our best job in helping real estate clients find the right home under the right circumstances, and make the sale? 

Or, if we are the Real Estate Seller, how can we be more realistic in our pricing and expectations rather than allowing emotions to cloud our judgment when pricing?  Market indicators might not be what we want to hear, but if not listened to can derail any real estate transaction. (more…)

Apr 22

2015

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In Real Estate Agent, Real Estate Buyers, Real Estate Client, Real Estate Listings, Real Estate Sellers, Real Estate Transaction, San Francisco Real Estate

Tags real estate blog real estate business real estate buyers real estate deal real estate developer real estate listing real estate market analysis real estate promises Real Estate Sellers real estate transaction San Francisco real esstate

When bad things happen in a real estate transaction Part 4

Real estate clients are not always loyal

Reflecting on the best real estate scenario for real estate clients

I recalled another San Francisco real estate transaction when my real estate client was not so loyal and how I handled it.

Would the outcome with Lucy and Jim, my Real Estate Sellers, be the same or would it be different? (See previous Real Estate Blog).

REAL LIFE STORY (Names have been changed)

I had nurtured a relationship with an out-of-town real estate developer for five years. That is how long it took him to develop this spectacular 4 level property. I loved the property atop of Nob Hill—not everyone’s taste for sure, but it appealed to the Italian artistic part of me. (And the fact that my Dad was an architect). I asked Shirley, the top agent in our office, to share the real estate listing with me, because I felt it would give me a better chance to represent this extraordinary property in the highly competitive San Francisco real estate market. Unfortunately, Frank decided to go with another team which promised him a million more. I was disappointed, of course, because I really felt I was the right agent to sell his specialized house, but I let go and let the Universe do its thing.

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Apr 07

2015

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In Real Estate Agent, Real Estate Buyers, Real Estate Sellers, San Francisco Real Estate

Tags buyer real estate blog real estate client real estate commission real estate company real estate disclosures real estate market analysis real estate transaction

When bad things happen in a real estate transaction Part 2

Real estate buyers and sellers do not understand all the details of a real estate transaction

How to remain calm when real estate clients are not loyal

San Francisco Real Estate involves a lot of money which can cause real estate clients to react in unpredictable ways.

REAL LIFE STORY (Names have been changed)

Lucy approached me a few years ago in Yoga Class asking for some real estate advice. She had just bought a house which she and her husband, who was a contractor, were going to develop. She wanted to know if I felt she got a good deal. The house was on the border of Noe Valley, was on a double lot and had a spectacular unobstructed view. It was one-of-a-kind San Francisco property and I told her so. It was a bit of a stretch for them to buy, but they had a lot of equity in their current home which they would sell as soon as this project was done. After that initial conversation Lucy and I started conversing a lot after class and became close. She would periodically update me on the progress of her development project and whenever I could help with real estate advice I gave it freely.

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