Real Estate Goals 2016

Success means more sales

Celebrating a real estate goal

For Real Estate Goals to be effective, they must follow the SMART FORMULA:

  1. Be Specific. So you want to make more money next year. How much more? Come up with a specific statement you want to achieve. Weak affirmation : I want to make $100,000. Better Affirmation : I am earning $100,000 this year starting now.
  2. Make real estate goals Measurable. Analyze how many real estate clients you will need to have and the approximate purchase price of the properties you sell. Now figure out your real estate commission. This will take some precise analyzing, but absolutely worth it for your real estate goal to be achieved.
  3. Take Action. Once you have your goals written down, take this process a step further by figuring out how you’ll achieve it. That means breaking your real estate goals down into simple steps that you can achieve over time. And, often, it means multiple little steps. So schedule on your calendar what activities you will do to promote real estate business, such as, holding open houses, making cold calls and of course, joining organizations where you can meet people. And always remember to tract your progress.
  1. Be Realistic. I suggest you meet with your manager or coach or even a real estate colleague whom you admire and trust. Go over your daily, weekly and monthly plan and see if they can give you any feedback. Someone to keep you accountable is a sure way to keep you accountable. You’ll also have a cheering section to help you stay focused and positive as you work to achieve your goals. But don’t just share your real estate goals; share the specific steps that you are going to take each day to achieve those goals. If you use any social media websites make your real estate goals part of your updates. In addition, you can also use social media to celebrate your success. Perhaps tweeting or updating your Facebook status every time you meet a new client or show property.
  2. Time Sensitive Small steps are not just about getting to a goal; they’re also about building momentum, a positive attitude, and celebrating successes along the way. Also, realize you will have good days and bad days, but it does not mean you should give up. Instead, pick yourself up and continue on. Acknowledge that you had a bad day or week and figure out what happened to throw you off track so you can prevent it from happening again. You can even use social media to acknowledge a mistake and commit to overcoming that problem in the future. That way, you will have a new sense of accountability and support from your friends and family.

Your Real Estate Homework: Boil all your real estate goals into one SMART affirmation: Write it down every morning and say it 3-4 times throughout the day. Even putting it in your wallet with your money, will give you a subliminal message every time you see or touch it. Good Luck and Have a Great 2016!

Be aware that any clients’ names have been changed to protect their privacy. Furthermore, Paula Pagano does not accept any liability for the content of any Blogs and this Website or for any actions you take or resultant consequences of actions taken based on the information provided in this communication. Any advice is my opinion after being a 35 year experienced real estate agent in San Francisco.



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